Commercial real estate is an exceptionally competitive and demanding industry. You must maximize the exposure window you have with a potential customer by offering valuable information in the shortest amount of time possible. You have less than 10 seconds to make a positive first impression on someone. How are you going to do it?
Most agencies in this space focus on statistics, graphic design, and beautiful imagery to lure clients through their sales funnel. Although there are times when this traditional approach to website design can work, there are many more instances when someone decides to go with a competitor instead.
One of the easiest and most affordable ways to enhance the traditional approach is to use virtual tours for your commercial real estate.
Everyone is leading a busy life today. If a decision-maker doesn’t have time for lunch, then they won’t get a chance to book a property tour into their schedule. Physically inspecting a new location takes resources that are not always available.
That’s why a 360-degree virtual tour for your commercial real estate listings brings with it a tremendous advantage. As long as there is a data connection available, then there is a chance to see the property.
Interested parties can access the tour at a time that is convenient for them – even if that means it is after the regular business hours are done for the day. Representatives can inspect the layout of the property to determine if it meets their current and future needs. This tool is even interactive, which creates a sense of immediate ownership.
If you have started to see a decline in your commercial real estate opportunities, then consider adding a 360-degree virtual tour to each listing. This powerful marketing tool can help you to make the best possible impression every time.